HEALTH SECTOR

PRODUCT

• What will be sold and how it will develop into the target market? A real time assistant will be developed and introduced into target market.

• This will survive in present competition as the tool has additional features with image and voice recognition.

• Also, a better firewall that will protect product from attack of any malwares.

• So, patients data will be more secure.

• Target market is the end consumer, the company want to sell the product.

• Target market includes separating the whole market into different sections and arranging advertising procedures as required for each portion to build the piece of the overall market share.

• Not all products have same set of consumers each product has their different set of consumers.

• So, to target a particular set of customers company must do upgrades to their product to meet the needs for the consumers.

• There are many steps involved in defining the target market, first we need to understand the problem of a customer.

• Once it has done customer can be identified very quickly. Two important features company should consider:

1. Attractiveness of the product- less competition, more income.

2. When it is in line of failure providing with necessary updates.